When it comes to HubSpot CRM integrations, there is no “one-size-fits-all.” Because not every integration is the same, it’s important to have realistic timeline expectations.
Below is a general overview of realistic integration timelines. These timelines are also similar to what you can expect when working with our SyncSmart team.
Let’s first cover what an out of the box integration is. An out of the box integration is one that utilizes standard entities. For example, Dynamics 365 has Leads, Contacts, Accounts, and Opportunities. These are considered standard entities and can to sync to HubSpot with an out of the box integration. While an out of the box integration works for most, our SyncSmart team still provides a very hands-on approach in order to understand your businesses processes better, how the integration needs to be built to meet your needs, or achieve your future data goals. With that said, our dedicated integration team may break down the timeline for an out of the box integration into 6-8 weeks with the following phases:
Custom integrations are ones in which custom entities need to sync, or custom sync logic needs to be in place. More custom integrations should follow the same timeline phases as an out of the box integration, but you should anticipate the timeline for a custom integration to take longer during each phase. Our SyncSmart team typically sees an average custom integration launch in 90 days.
If you already have a highly customized CRM, integrating it with HubSpot may also take additional time to get the correct information to HubSpot. However, SyncSmart will never make you change your CRM and will spend the appropriate time with your team to understand your customized system so the appropriate integration is built out for you.
Out of the box or not, SyncSmart keeps working until your integration meets your needs– and maintains that mentality after it's launched. After your integration is complete, you’ll receive ongoing support including uptime, maintenance, API upgrades, and changes to field mappings.
So, while there is no solid answer to how long an integration build-out will take, you can expect to have an integration made just for you when it’s done. To learn more about integrations and get your quote today, contact Lynton today.